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February 12, 2005

In Celebration of the Back of Cereal Boxes

When I was a kid, I'd sit at the breakfast table and read the cereal boxes over and over again. Often there was either something fun or interesting on the back, and sometimes some interesting recipes on the side. But over the last few years I've noticed that most cereal boxes use the space for either overt marketing or for supposed health messages, with no actual substance. I eat Cheerios because I like how they taste, okay? Not because they come with a whole bunch of propoganda about how this or that will help your heart. (Don't even get me started again on those stupid commercials that show three year old children being overtly worried that their parents' hearts are going to give out any minute!)

But, I digress. I give Albertsons store-brand cereal boxes the thumbs up. Their honey-nut o's box had a 'match a leaf shape to its tree' learning game. And their corn flakes box had pictures and information about herbs and their uses - rosemary, bay, thyme, tarragon, chives, and basil. It's interesting, fun, and the writing is creative. It doesn't tell you that the product helps your cholesterol (reminds me of Smithers working at the race track in the Simpsons, "The audience is already here, do we really have to keep hustling them?") or any other part of your body. It's actually RELAXING to read these cereal boxes. So, I just want to say.. Nice job, Albertsons' cereal box design people!

posted by Kristen at 10:36 AM - (LINK)


February 09, 2005

Olney Pancake Race

From their Official Website: "The Olney Pancake Race, dating back more than five hundred years, is held on Shrove Tuesday. The course is 415 yards long and is run from the Market Place to the Church at 11.55 a.m. Participants, housewives or young ladies of the town, must have lived in Olney for at least 3 months and be at least 18 years old. Competitors must wear the traditional costume of a housewife, including a skirt, apron and head covering. They must of course carry a frying pan containing a pancake. The winner, on crossing the line, must toss her pancake and she is then greeted by the verger with the traditional kiss of peace." Enough said?
posted by Kristen at 9:11 PM - (LINK)


February 08, 2005

Meat Slabs

It was our own fault for forgetting to say that we wanted our half pound of deli turkey sliced really thin. But when we opened the bag later, although it was actually a half-pound, we counted SIX slices... er... slabs. First, I don't know anyone who prefers thick slabs of deli meat, and I'm still not sure why that's what seems to be standard unless you ask for it differently. Why wouldn't extra-thin be standard? Is this a marketing thing or a true public preference thing? We got three sad sandwiches out of the slabs and vowed never again to forget our war cry of "Sliced as thin as possible!" Lesson learned, but bafflement retained.
posted by Kristen at 5:12 PM - (LINK)